How to Build a Strong Network: Entering Conversations with High-Flyers

Do you understand what they care about, what they’re working on, what drives them? Great. Show it. That’s not flattery — it’s respect. It’s genuine interest. And where there’s interest, trust follows.

A simple question: what are you working on right now, and what do you enjoy about it? — can open a conversation where trust and value can emerge. Especially if the person is from a company you want to join. Just don’t push — simply listen.

Instead of trying to break into a tight circle of regulars, approach someone standing by the coffee or someone who has just arrived. In those moments, people are more attentive. It’s easier to start a conversation there. And they often turn out to be the most interesting people to talk to.

Two or three people at a booth, a table, or in a lounge area — that’s the best place to start. There’s less posturing and more real conversation.

If you see someone hesitating and not sure where to go, just nod to them, as if to say “come join us.” It’s a very familiar feeling — standing with a drink and pretending to read something on your phone. Help someone else — and you’ll feel more confident yourself.

Too soft — they’ll forget you. Too strong — you’ll scare them. Confident, firm, with a slight smile — and you’re in the game.

Once you’ve started a conversation — be present in it. Don’t scan the room for someone “more interesting.” End it honestly, say thank you, and leave on a clean note.

“Wow, that’s awesome!”, “Yeah, yeah, yeah!” — if you say it too often, you’ll come across as someone who just wants to fit in. Better to nod and say, “That’s interesting, tell me more.”

If the conversation isn’t flowing — don’t force it. Thank them and say, “It was nice talking, I’m going to mingle a bit more.” That’s normal. That’s a mature approach. And by the way, it’s a great opportunity to exchange contacts with those you were talking to.

Networking is not the place for political debates or religious arguments — especially with people you don’t know. Save that for more trust-based conversations in a bar, not the lobby of a business center.

Want people to actually listen to you? Don’t give a scripted answer about where you work. Talk about what genuinely interests you. Business, running, books, swimming, your favorite coffee — anything, as long as you speak about it with energy.

If the conversation felt real — don’t let it fade. Connect on LinkedIn. Send a message. If you discussed career topics — share your resume. Just don’t wait a month. Do it within a day or two, while they still remember your energy.