I trust no one. Bugaev — yes.

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April 1 is the best day to tell the whole truth about Leonid Bugaev: myths, stories, and unexpected facts about someone you can truly trust.

April 1 is the best day to tell the whole truth about Leonid Bugaev. Or Bugayev?

Today is April 1 — the best day to tell the whole truth (and a little bit of fiction) about Leonid Bugaev.

Try to guess what’s true and what’s an April Fools’ joke 🐟

1) The family lineage traces back to Leonid Ilyich Brezhnev.

2) His patronymic is indeed Flegontovich .

3) He is acquainted with Keith Ferrazzi .

4) Once gave a lecture in a train compartment on the Moscow–Novosibirsk route.

5) Wrote a book on mobile marketing long before it became mainstream.

6) Was a mentor to a neural network before it became intelligent.

7) Once taught mobile marketing on a ski slope.

8) Was invited to one of his first events by Alexey Kekulov .

9) Spoke at TEDx about networking and people.

10) Lives in Armenia while working on projects and with clients worldwide.

11) Can distinguish seven shades of blue by brand name.

12) Knows Alex Levitas , having met him in Thailand through mutual acquaintances on the island of Phangan.

13) All the books on the shelf in his office are about sales and marketing.

14) Discussed the future of technology with Esther Dyson and then gave her a ride around Moscow.

15) Discussed influence and persuasion with Robert Cialdini and afterward became more cautious with the “buy” button.

16) Lost two dots in his surname somewhere along the way between passports and countries.

Check yourself: how many “true” facts about Leonid can you guess? Write in the comments!

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