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Networking, soft skills
How to automate your networking and your professional network
Why connections don’t work without systems and repetition
Why networking without a system quickly dies out
Many people think: “Well, relationships work on their own. Why set anything up here?”
The truth is that any process that seems natural quickly fades out without a system.
Networking is built around four processes.
The truth is that any process that seems natural quickly fades out without a system.
Networking is built around four processes.
1) Getting acquainted: how to approach people more easily and introduce yourself
The fear of being the first to approach can be paralyzing. But it’s cured only through practice and self‑presentation skills. A simple algorithm: be interesting and be interested.
2) Strengthening relationships: how to remind people of yourself regularly in networking
Online or offline — the main thing is consistency. Repetition. Repetition. Repetition. But remember: some people need monthly contact, while for others once every six months is enough.
3) Maintaining connection: how not to let a contact turn into a “weak tie”
If communication is rare, the contact becomes a “weak tie.” Strong ties are based on shared interests and points of connection that need to be nurtured.
4) Mutual help: how to ask for help and offer it in networking
This is where most people get stuck. We’re afraid to ask and don’t know how to make offers. A true networking pro helps not only “with their hands,” but also with their connections: they know exactly whom to pass the request to so the problem gets solved faster.
What to do next: how to automate your networking step by step
Break each step down into concrete actions, repeat them, and reinforce them until they become habits. Use reminders, message templates, and a CRM to manage your contacts.
And one more thing: create value right away. Share useful articles, introduce people to each other, be a mentor. These are the simplest “automated triggers” that come back to you many times over.
And one more thing: create value right away. Share useful articles, introduce people to each other, be a mentor. These are the simplest “automated triggers” that come back to you many times over.
Leonid Bugaev
is an expert in business communications, a corporate trainer, speaker, and conference moderator. He is the author of the books “Mobile Marketing”, “Mobile Networking” and "People Like Me: 99 Rules for Building Connections That Actually Matter."
Follow Leonid on Telegram, Facebook, Instagram, and YouTube so you don’t miss new publications. Also take a look at his business training programs on networking, B2B sales and trendwatching, as well as his books and interviews.
Follow Leonid on Telegram, Facebook, Instagram, and YouTube so you don’t miss new publications. Also take a look at his business training programs on networking, B2B sales and trendwatching, as well as his books and interviews.